LUBiscuits.com Privacy Notice

This website is owned by Generale Biscuit.  We recognize that visitors to our site may be concerned about the information they provide to us and how we handle that information.  We’ve prepared this website Privacy Notice to address those concerns.  This notice relates only to information collected through this website.

  • Information We Collect
  • Personally-Identifiable Information You Provide Us
    • Contests, Sweepstakes and Games
    • “Contact Us” Link
    • Other Site Features
  • Information We Collect by Automated Means
    • Cookies
    • Web Beacons
    • Log Files
  • How We Use Personally-Identifiable Information
  • How We Share Personally-Identifiable Information
  • Links To Other Websites
  • How We Protect Personally-Identifiable Information
  • Updates To This Privacy Notice
  • How To Contact Us

Information We Collect

Personally-Identifiable Information You Provide Us
On our website, we collect certain personally-identifiable information about our online visitors.  Personally-identifiable information relates to an individual consumer - for example, name, address, telephone number and e-mail address.  You may provide personally-identifiable information, for example, by entering a promotion.  We don’t require you to provide personally-identifiable information to view our site or access much of its content.  However, we do we require you to provide this information for certain features of our site.  Here are the ways we collect personally-identifiable information.

Contests, Sweepstakes and Games

Our site contains notices of contests, sweepstakes and games we are conducting, which you may enter electronically in some cases.  We use the information you provide to conduct the promotion (for example, to contact you if you’re a winner).  We won’t use the information you provide to enter the promotion for any other purpose unless you’ve agreed otherwise.

“Contact Us” Link

If you e-mail us through the “Contact Us” link on this site, we ask you for information such as your first name and e-mail address so we can respond to your questions and comments.  You may choose to provide additional information as well.

Other Site Features

We may offer visitors to our website various features for their enjoyment, which we may change from time to time.  We may ask you to submit certain personally-identifiable information so we can provide you with these features.

Information We Collect by Automated Means

We collect certain information by automated means when you visit our website, such as how many users have visited the website and the pages they have accessed.  We also collect the IP addresses of our website visitors.  By collecting this information, we learn how to improve our website. 
Cookies
Like many companies, we use “cookies” on our website.  Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites.  Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. 
When you visit our website, cookies are placed on your computer.  We use cookies to tell us, for example, whether you’ve visited us before or if you’re a new visitor and to help us identify site features in which you may have the greatest interest.  We collect this information to enhance your experience on our website. 
The “help” portion of the toolbar on most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies.  Remember, though, without cookies, you may not be able to take advantage of all of our website features.
Web Beacons
Certain pages on our site may contain “web beacons” (also known as Internet tags, pixel tags and clear GIFs).  These web beacons allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party.
Log Files

As is true of many websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information to analyze trends, to administer the website, and to identify and solve hardware and software problems as they arise. We may link this automatically-collected data to your personally-identifiable information for the purpose of determining your interests and to offer you goods or services that we believe may be of interest to you.  

How We Use Personally-Identifiable Information

We may use the information you provide to contact you from time to time.  For example, we may (i) send you promotional materials, (ii) respond to your comments or questions, (iii) contact you about a promotion you may have entered on our website, or (iv) send you any communications you request. 

How We Share Personally-Identifiable Information

We do not sell or otherwise disclose personally-identifiable information about our website visitors, except as described here.  We may share the information with service providers we have retained to perform services on our behalf.  For example, we hire service providers to help us operate this website. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.

On our website, we may conduct joint promotions with other companies.  We may share with our promotional partners (and their service providers) certain personally-identifiable information as necessary to conduct the promotion.  We will not share this information with our promotional partners for any other purpose unless you tell us it’s okay to do so.
We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets.  Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information provided through this website in a manner that is consistent with this Privacy Notice.

Links To Other Websites

This website may contain links to other websites.  We provide these links solely for your convenience and information.  Different websites have different privacy practices.  You should always check the privacy notice of the specific site you’re visiting to understand the privacy practices associated with that site.  We are not responsible for the content of linked websites, any use of linked websites or their privacy practices.

How We Protect Personally-Identifiable Information

The security of personally-identifiable information is important to us.  We maintain administrative, technical and physical safeguards to protect against unauthorized use, disclosure, alteration or destruction of the personally-identifiable information we collect on this website.

Updates To This Privacy Notice

We may change or update portions of this Privacy Notice at any time.  Please check back from time to time so you are aware of any changes or updates to the notice.  We will indicate the notice’s effective date on the first page of the notice.

How To Contact Us

If you have any questions about this Privacy Notice, you can contact us through the “contact us” link on this website or by writing or calling us at: 
LU Biscuits
1 Kraft Court
Glenview, IL 60025
Attention:  Consumer Relations
1-800-543-5335
(9 a.m. - 5 p.m. Eastern Time, Monday through Friday, excluding holidays.)
E-mail us

We would be happy to answer your questions or hear your concerns.